Roger Gorman

Founder and CEO

Serial entrepreneur Roger Gorman combines 20 years of experience leading transformation, change and innovation across some of the world’s largest corporates and networks. With a background in psychology and digital innovation, in 2011, Roger launched ProFinda. Roger also works on a number of projects that focus on his passion for deep system change, social impact and philanthropy.


Yustina Saleh, Ph.D.

CPO and Head of Analytics

Yustina has been on a quest for work optimization, and connecting people with opportunities and learning for over 20 years.
During the Great Recession of 2008, she built the first of its kind real-time labor demand/supply in the nation and spearheaded the state’s reemployment initiatives. With data science at the core she then led an international team that built one of the first and most comprehensive global skills taxonomies.  Followed by the ‘intel chip’ of skill-based hiring, career pathing, and precision training that powered a wide array of skill-based hiring, regional planning, and education analytics products.


Katie Leith

Head of Ops

Katie is ProFinda’s Head of Ops. Over the past 20 years Katie has unique experience in scaling B2B startups including a unicorn, and so brings a wealth of experience and talent across a broad range of disciplines.


Alpesh Patel

Head of Sales & Strategic Alliance

Alps runs ProFinda’s strategic partnerships, accounts and sales. With over 20 years of commercial experience across both starts up and enterprise software companies Alpesh runs our Sales and Strategic Partnerships initiatives. Alpesh has extensive experience helping start-ups scale, establishing product market fit, sales team’s organisation, and the selling into large global enterprises.


Will Burton

Head of Product

Will oversees the tech and product teams here at ProFinda. His background is in the defence and security sector assisting major defence companies developing products and platforms as well as mapping out competing technologies and customer requirements. His additional product experience lies in cyber security and open banking.


Rebecca Wood

Head of Client Services

A project delivery and transformational change leader. Rebecca’s team helps organizations navigate the complexities of technology innovation and adoption to unlock the power of their large, diverse talent network. Rebecca applies a collaborative and transparent delivery approach based in continuous improvement in order to achieve successful outcomes and delight ProFinda customers.


Spela Cedilnik

Head of Technology Innovation

Spela is ProFinda’s Head of Technology Innovation with 15 years of experience working with startups and corporates in Product and Technology Innovation roles, with specific focus on ML, NLP and AI.


Konstantin Rudy

Head of ProFinda API

With 12 years of professional experience building teams and technology, Konstantin has a strong and broad understanding of industry best practices. He is most proud of the engineering culture and quality of applied technical solutions for complex problems in ProFinda. He leads a team of senior backend engineers.


Mariusz Lech

Solution Architect and Security

Mariusz has 15 years of professional experience working mostly with high-performance and high-availability systems. He deals with architecture and integration related challenges within ProFinda utilising his technical and project management experience.


Francisco Ruiz

Head of Engineering

Leading ProFinda’s engineering team, Francisco helps lead strategy while ensuring ProFinda adopts the best technologies and practises that emerge and that ProFinda is also the leading technology in the industry.


Vlad Kostyuk

Head of NLP

Vlad helps lead ProFinda’s NLP and data science. He enjoys the challenge of integrating state-of-the-art NLP techniques with the development of applications that have a significant industry impact and takes a long-term view on solving hard AI problems.