AI Driven Digital Platform

Is Publicis Groupe too late to the party?

By Seb Haire, guest writer at ProFinda. Publicis Groupe recently announced that they will be building an AI driven digital platform, Marcel, to transform and accelerate their business capabilities. How? Well, it will index and map people’s skills through AI and integrations and then use matching technology to put the right people on the right bids. …

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